I spent the past two days in Lugano visiting with Assos and getting a sneak peak at some upcoming product lines. This was my second time at Assos, and as with the first, my time there was well spent. I can’t yet divulge what I saw in terms of product, but I can tell you it is well worth waiting for. I can also tell you that Lugano is an amazing place to ride. Assos loaned me the Goomah bike to ride on a 40 mile loop around the hills of Lugano. Assos’s meticulous attention to detail was apparent on the set up of the bicycle, as it was perfectly tuned to my specifications. My experience was excellent, and as you can see from the photo above, I was proudly representing the US in Switzerland. More information will follow, but for now, you may want to sign up for their newsletter to stay abreast of upcoming releases and news.
